Weekly Roundup | Growing Wine’s Digital Shelf Space

In this week’s roundup, we map out ways wineries can leverage their data to delight customers and review a study that looks into what wineries could be doing to attract more customers online. Colorado simplifies its sales tax requirements and we learn ten tactics for retaining existing customers. An in-depth analysis shows how much people spend on booze across America and the Oregon Senate passed bills that supporters hope will protect the region’s brand identity.

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Andrea Steffes-Tuttle
Weekly Roundup | Tactics for Winery Success

In this week’s roundup, learn how wineries can tackle technical projects and how to tell a compelling story about your brand. Get tips for selecting the perfect wine influencer and see whose gaining from California’s excess harvest. Wine sales soar despite emerging competition and hard seltzer takes market share from sparkling wine. Plus, laugh a little at SNL’s skit celebrity wine.

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Andrea Steffes-Tuttle
Wineries: Tackle Technical Projects in 5 Steps

At VineSpring we believe in the benefit of connecting best-in-breed systems to surround your winery with a powerful, future-proof ecosystem of tools that help you achieve your ongoing business goals. For our winery clients, undertaking the associated technical projects can sometimes feel like staring at the top of Everest…from the base of Everest.

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Weekly Roundup | Crushing It

In this week’s roundup, we lay out the top five things wineries can do to build lasting relationships and review the wine industry’s opinions on nutritional labeling. A report shows DTC consumers spend more time streaming TV and the California Crush Report is released. We check out social media stars’ ability to sell wine and we watch as Alabama decids if it will allow wine shipping.

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Andrea Steffes-Tuttle
Weekly Roundup | Enhance the Wine Consumer Experience

In this week’s roundup, we give you advice as to how to create a positive user experience (UX) on your website and review how floods impact vineyards. We discuss the million dollar question around wine shipping and the restrictive laws that limit consumer choice in New Jersey. Lastly, we explore the possibilities that AR and VR give retailers.

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Andrea Steffes-Tuttle
Weekly Roundup | Innovations in Wine

In this week’s roundup, we encourage you to take the SBV direct-to-consumer survey and highlight advances in wine technology. We take a look at how Precept Wine has achieved such substantial growth and explore emerging technologies in wine packaging. VineSpring hosts a training on allocations and we celebrate women in the wine industry.

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Andrea Steffes-Tuttle