Weekly Roundup | Crushing It
In this week’s roundup, we lay out the top five things wineries can do to build lasting relationships and review the wine industry’s opinions on nutritional labeling. A report shows DTC consumers spend more time streaming TV and the California Crush Report is released. We check out social media stars’ ability to sell wine and we watch as Alabama decides if it will allow wine shipping.
Getting Back to the Nuts and Bolts of Customer Service
Learn the top five things you can do to build customer relationships that stand the test of time from VineSpring Customer Success Guru, Britney Yunker. It takes a bit of elbow grease, but it’s worth it.
Wine Industry Floods The TTB With Its Opinions On Wine Nutritional Labeling
Last month Alcohol and Tobacco Tax and Trade Bureau (TTB) extended the deadline for the Modernization of the Labeling and Advertising Regulations for Wine, Distilled Spirits, and Malt Beverages. This extended period is intended to allow the wine industry to share their perspectives on the proposed new labeling. See what the industry has to say.
Direct-To-Consumer Shoppers Spend More Time Streaming TV Than On Social Media
A new research report looks at the consumption of direct-to-consumer (DTC) shoppers and found that they spend thirteen hours per week streaming TV, which is much more time than they spend on social media or watching cable. As targeting through streaming becomes more refined, DTC companies are seeing a rise in conversion rates.
2018 California Crush Report by the Numbers
The California Crush Report came out this week with an expected overall increase from previous years. But not all areas saw growth, some saw decline. Get the lowdown on which varieties and regions are thriving and what the average price is per ton by region.
How Social Media Stars Shake Up the Wine Market
Do social media stars really help sell wine? It has happened before. See what happens when someone with social clout publicly boasts about a tasty bottle.
Beer and Wine Could Soon Be Delivered to Alabama Doorsteps
Alabama is one of the last states that doesn’t allow wine or beer deliveries. This could all be changing soon. A bill, with restrictions on licensing and winery gallons produced per-year, is now headed to the Senate Government Affairs Committee.