Weekly Roundup | The Best of VineSpring in 2020

To round up the year, we’re sharing the most popular VineSpring articles of 2020, plus several compelling resources from our partners.

Learn how to modernize your clubs and attract members, get our take on the 2020 wine reports, and read an overview on how to launch an online store during a pandemic. From Ekos, learn what questions you should ask when choosing vendors. Avalara gives beverage alcohol producers a survival guide for DTC shipping and Sovos shares how technology partners can improve DTC compliance. 


How To Attract Wine Club Members

It’s time to think more deeply about your wine club marketing strategy. DTC continues to be a growing and profitable revenue driver, but members don’t join clubs out of the blue. In this article, we go into detail on how to market your wine club online to attract members.

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2020 Wine Report: DTC for the Next Generation

Every January Silicon Valley Bank and Sovos release their industry reports. We put together a summary of our findings and predictions for the next year. Since 2020 came with so many unexpected obstacles, we released a second article mid-year to re-evaluate our predictions and highlight emerging trends.

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Modernizing Your Wine Club

A lot has changed since wine clubs were born more than 40 years ago. Today’s customers are technically savvy and expect personalization, especially when it comes to subscription services. Discover how to meet and exceed the expectations of the modern buyer.

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How to Start an Online Store and Club to Sell During COVID-19 

With the pandemic limiting in-person sales during 2020, there was a clear advantage to those who could sell online. We’ve helped hundreds of craft producers launch online storefronts and roll out successful club models since 2010. Here’s what we’ve learned along the way. 

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Ekos: Tips from Industry Experts + 10 Questions You Should Ask 

Technology is essential for craft producers. The right software allows them to do more with less—so they can focus on making a great product, connecting with customers, and differentiating their brands. But how do you know which software vendor is right for your business? Ekos offers 10 questions craft producers should ask to help make vendor selections. 

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Avalara: DTC Shipping 101: A survival guide for the beverage alcohol industry

Direct-to-consumer (DTC) shipping is complex and the rules are always changing. Whether you’re a newbie or veteran of DTC shipping, Avalara’s guide outlines best practices and will help make sure you’re not missing an important step. 

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Sovos: How Technology Partnerships Improve DTC Compliance

VineSpring partners with best-in-class partners, like Sovos ShipCompliant—an expert in beverage alcohol compliance. Learn more about the benefits of integrating leading software platforms to eliminate time-consuming tasks, like transferring data between systems. Read about a real-life example of how integrations can help businesses like yours.

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