Posts in Technology
How to Start an Online Store and Club to Sell During COVID-19

With wineries, breweries, and other craft producers across the nation closing their doors to help stop the spread of COVID-19, many are now figuring out how to open their doors to online sales. We’ve helped hundreds of craft producers launch online storefronts and roll out successful club models since 2006. Here’s what we’ve learned along the way.

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Insights From Unified and the DTC Symposium

The VineSpring team has spent the last couple of weeks joining some key industry events—the DTC Symposium in Concord and the Unified Wine and Grape Symposium in Sacramento. Aku Desai, VineSpring’s Director of Sales, shares his experience and the trends he observed after attending this year’s events.

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Culture, TechnologyAku Desai
Vin Agency Creates a Custom VineSpring WordPress Plugin

The beauty of using a connected platform is that you get to fine-tune your systems and create a  unique system that satisfies your winery’s needs. An example of this is the ability to customize your website. Vin, a digital and brand design agency for the wine world, created an easy-to-use plugin for integrating VineSpring into WordPress websites.

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TechnologyGuest User
The New and Improved VineSpring

I'm excited to announce that the new and improved VineSpring is here. The team has worked hard and in close collaboration with our clients to create a new and improved version of the platform to power the future of the craft beverage business.

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TechnologyGuest User
Weekly Roundup | Simplifying DTC Wine Technology

In this week’s roundup, Vin Agency creates a custom VineSpring WordPress plugin and VineSpring is hiring a Senior Account Executive. ShipCompliant announces their new Carrier Compliance Portal in collaboration with FedEx and recent data shows what types of wine Americans are buying. We explore the current state of TTB and and review how wineries can become ADA compliant.

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Weekly Roundup | Wineries: Use Technology to Get Personal

In this week’s roundup, learn how to grow your winery with integrated email marketing and get a glimpse into how one winery used Artificial Intelligence to save their business. Organic growing becomes a marketing opportunity for the Pacific Northwest and Oklahoma Governor signs a new bill that changes liquor distribution rules. Lastly, learn six tips for updating your website to make it more likely to get media coverage.

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TechnologyGuest User
Weekly Roundup | Technology Unleashes New Opportunities for Wineries

In this week’s roundup, learn the benefits of using hub-and-spoke technology to power your winery’s DTC channel and see how retailers have made online wine more affordable in California. Augmented reality opens up engaging possibilities for wine marketers. TTB has ramped up their enforcement and Free the Grapes is encouraging wine-shipping advocates to contact legislators with their support for Alabama DTC shipping.

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Weekly Roundup | Growing Wine’s Digital Shelf Space

In this week’s roundup, we map out ways wineries can leverage their data to delight customers and review a study that looks into what wineries could be doing to attract more customers online. Colorado simplifies its sales tax requirements and we learn ten tactics for retaining existing customers. An in-depth analysis shows how much people spend on booze across America and the Oregon Senate passed bills that supporters hope will protect the region’s brand identity.

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